Consumer Report
Note to the deodorant industry: You have gone insane.
Since the last time I bought deodorant, apparently, things have gotten a little crazy. On the crazy scale, we’re talking the same level as when someone comes in and pitches "Alf" or "The A-Team" and everyone says, "Brilliant! Let’s do it!"* It’s difficult for me to believe that there’s been a precipitous drop in deodorant sales, economic downturn aside. So I simply cannot understand what would possess a company like, oh, Secret to launch a line with scents like Vanilla Chai, Jasmine Orient, Asian Pear, Arctic Apple, Brazilian Cherry, etc. (And, oh yes, there are more.) And might I add that the company has created "exotic" COMPUTER WALLPAPER for each scent?
If you want your armpits to smell like a vanilla chai latte, please slam your head into the mirror in your bathroom until you Stop Wanting That.
Not to mention that everything has been redesigned to appeal to either my grandmother or a 13-year-old.
My tried and true Soft & Dri conditioning silk hint of aloe (itself a bit crazy with the name) has been replaced with black and fuschia packaging that "pulses" on their site and makes me think of Breakin’ 2: Electric Boogaloo.
*Except, of course, that without "The A-Team" our world would shine a little less brightly. Also, without the Breakin’ series. But jacked-up deodorant? We can live without.